World Creativity and Innovation Day seeks to raise awareness about the role of creativity and innovation in human development. This day encourages everyone to think outside the box. It aims to inspire innovative ideas and new ways of thinking. It is believed that together, creativity and innovation can provide momentum for economic growth and job creation. They can also help in providing solutions to world problems such as poverty or hunger.
World Creativity and Innovation Day was established in 2001 by Marci Segal. It is observed annually on April 21st.
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